News & Events

News & Events

Washington, DC - February 3, 2015
Washington, DC; February 3, 2015 – Sentrana has been selected by F’Real to provide sales and marketing targeting solutions that help F’Real identify and capture the highest locations for revenue growth.
Washington, DC - August 19, 2014
As part of a larger rebranding program, Sentrana has launched a new brand and website effective August 19th, 2014. In addition, the MarketMover product family (including Dashboard and BusinessIQ) has been renamed Precision Sales & Marketing Cloud.
Washington, DC - September 4, 2013
Sentrana’s presentation at a foodservice industry forum highlighted how a big data strategy is important for foodservice manufacturers and will improve their ability to use their currently disparate data to drive actionable insights.
Washington, DC - May 9, 2013
Today, Sentrana announced the development of a quantitative model that allows a distributor to understand what their customers are purchasing from competitors. By understanding the customers’ entire purchase basket, the distributor can identify items to target with promotions in order to capture a greater share of wallet in their customer base and drive profitability.
Washington, DC - March 15, 2013
Today Sentrana announced the development of a quantitative model that enables foodservice distributors to identify which customers are most likely to stop purchasing certain products within the next three months. The model predicts which customers are most likely to stop purchasing certain types of products so that action can be taken to retain their business.

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News & Events

Washington, DC - Feb 3, 2015
Washington, DC; February 3, 2015 – Sentrana has been selected by F’Real to provide sales and marketing targeting solutions that help F’Real identify and capture the highest locations for revenue growth.
Washington, DC - Aug 19, 2014
As part of a larger rebranding program, Sentrana has launched a new brand and website effective August 19th, 2014. In addition, the MarketMover product family (including Dashboard and BusinessIQ) has been renamed Precision Sales & Marketing Cloud.
Washington, DC - Sep 4, 2013
Sentrana’s presentation at a foodservice industry forum highlighted how a big data strategy is important for foodservice manufacturers and will improve their ability to use their currently disparate data to drive actionable insights.
Washington, DC - May 9, 2013
Today, Sentrana announced the development of a quantitative model that allows a distributor to understand what their customers are purchasing from competitors. By understanding the customers’ entire purchase basket, the distributor can identify items to target with promotions in order to capture a greater share of wallet in their customer base and drive profitability.
Washington, DC - Mar 15, 2013
Today Sentrana announced the development of a quantitative model that enables foodservice distributors to identify which customers are most likely to stop purchasing certain products within the next three months. The model predicts which customers are most likely to stop purchasing certain types of products so that action can be taken to retain their business.